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Director of Marketing

Company: Seven Peaks School
Location: Bend
Posted on: August 3, 2019

Job Description:

Director of Marketing.75 FTE (30 hrs. p/wk)Salary commensurate with experience.SummarySeven Peaks School is an independent PreK-8th grade school in Bend, Oregon serving students in a connected, supportive community. Through a challenging academic program anchored by superior teachers and the International Baccalaureate (IB) Programme, Seven Peaks School inspires students to be inquisitive. Central to the mission is the notion that students develop empathy through their service to others.The Director of Marketing is responsible for developing and implementing a strategic marketing plan that articulates Seven Peaks' mission and values. This position is responsible for writing and editing internal and external communication, including development of content for newsletter (Peaks Post), website and social media. The Director will develop relationships with media and child-centric organizations and reach out to the community to increase engagement, visibility and enrollment. Additionally, this position will develop sales strategies, in coordination with the Director of Admissions, to meet established enrollment goals.Reports to:--Head of SchoolResponsibilitiesMarketing: Establish goals for engagement and enrollment and develop and implement a strategic plan to meet those goals; measure outcomes and continually evaluate to ensure effectiveness. Believes in and readily shares ownership of Seven Peaks' established mission, vision and values.Communication: Write, compile and edit content for internal communication with families, press releases, website content, social media channels and develop collateral materials to support enrollment and development including brochures, white papers, newsletters, video materials and other formats. Assist in the development and implementation of a comprehensive school-wide communication plan.Community Relations: Develops professional relationships with community organizations that serve children and the community, working collaboratively with them to better achieve our shared goals. Supports events such as speakers' series, open houses, and other events aligned to the mission to showcase Seven Peaks School.Development: Supports development efforts with current families, alumni and the greater Seven Peaks community.Enrollment: Develop sales strategies, in coordination with Director of Admissions, to ensure success in meeting established enrollment goals.QualificationsPreferred Education: B.S. in Business Administration (or related degree)Excellent written and verbal communication skills.Superior organization skills and attention to detail.Ability to think strategically, develop plans and evaluate and adjust.Ability to work independently and be self-driven as well as collaborating with colleagues and volunteers.Ability to work effectively with teachers, parent volunteers and students.Comfortable establishing and maintaining positive relationships within the Bend community.Demonstrated knowledge of both digital and print marketing.Entrepreneurial spirit and willingness to do tasks included in and beyond job description to successfully fulfill role.Familiarity with non-profit marketing, ideally within an academic institution.Willingness to work some evenings as weekends as necessary.Experience building, designing and measuring the success of advertising on social media platforms and email marketing campaigns.Proficient using InDesign or similar graphic design software.Job Type: Part-time (0.75 FTE)Experience:Relevant: 3 years (Preferred)Marketing: 3 years (Preferred)Education:Bachelor's (Required)Work Location:One locationBenefits:Health insuranceDental insuranceRetirement planPaid time off

Keywords: Seven Peaks School, Bend , Director of Marketing, Executive , Bend, Oregon

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